Browser Push Notifications

Set up Browser Push Notifications in SendSeven in under 3 minutes. Re-engage website visitors after they leave. No code, built-in segmentation and scheduling.

Browser push notifications allow you to send messages directly to your website visitors' desktops or devices, even when they're not on your site. Visitors opt in via a simple browser permission prompt, and you can send targeted notifications from SendSeven without any coding. It's a powerful way to re-engage customers, promote new content, announce sales, and drive traffic back to your site.

A SendSeven account — sign up free at app.sendseven.com

A website served over HTTPS (required for push notifications)

The newsletter widget code snippet placed on your website

Step 1 — Open the Newsletter Widget in SendSeven to configure Browser Push

Step 2 — Copy and paste the JavaScript snippet into your website HTML

Step 3 — Click on Browser Push in the widget settings panel

Step 4 — Toggle Browser Push on to start showing the opt-in prompt to visitors

The four steps above use the ready-made SendSeven pop-up, which needs no code at all. If you would rather have visitors sign up on your own website, so that the permission prompt and every notification appear under your own name and web address, a developer adds these two pieces once.

Want to be live in minutes without a developer? Stay with the pop-up above. Want subscribers to see your own brand instead of a SendSeven address? Use your own domain. You can also run both at the same time: a browser grants push permission per domain, so each way collects its own subscribers and nothing needs migrating.

Then open Settings → Channels → Browser Push in SendSeven and click Verify installation. It checks that your file is reachable and correctly wired, so you know everything works before the first visitor sees the prompt.

  1. Open the Newsletter Widget settings
  2. Place the code snippet on your website
  3. Navigate to Browser Push settings
  4. Enable browser push notifications

FAQ

Which browsers are supported?

SendSeven browser push works on Chrome, Edge, Firefox, Opera, and Safari (macOS 13+). Not supported on iOS or Android native browsers, but works on mobile Chrome and Firefox.

Do visitors need to install anything?

No. Visitors just need to click 'Allow' when the browser permission prompt appears. There's no app to download — push notifications are a native browser feature.

Can I segment my subscribers?

Yes. SendSeven lets you segment push subscribers by page visited, tags, custom attributes, and behavior. Send targeted campaigns to specific groups or all subscribers.

What about mobile browsers?

Push works on mobile Chrome and Firefox on Android. iOS users can receive web push only if they add your site to their home screen as a web app. Safari on iOS does not support web push notifications.

How do I comply with GDPR?

SendSeven provides consent management tools. The browser permission prompt is always explicit opt-in, and subscribers can unsubscribe anytime. Store consent records in SendSeven for audit trails.

Can I schedule push notifications?

Yes. Schedule campaigns to send at specific dates and times, or send immediately. Use SendSeven's campaign scheduler to optimize delivery for your audience.

What's the typical click-through rate?

Average click-through rates for browser push are 8-12%, depending on message relevance and segmentation. Well-targeted campaigns can achieve 15%+ CTR.

Can I collect push subscribers under my own brand instead of a SendSeven address?

Yes. Besides the ready-made pop-up you can put the sign-up directly on your own website. The permission prompt then appears on your page and notifications show your own name and web address. It takes two small pieces a developer adds once.

Do I have to choose between the pop-up and my own domain?

No, both can run side by side. Because a browser grants push permission per domain, each way keeps its own subscribers, so nobody ends up subscribed twice and nothing has to be migrated.