Verified Sender

A verified sender is the vetted brand identity a business uses in RCS Business Messaging: name, logo, brand colours, and a trust checkmark instead of an anonymous number. Recipients instantly recognize who they are messaging. This builds trust and protects against spoofed senders.

What is a verified sender?

A verified sender is the officially vetted brand identity a business sends messages under in RCS Business Messaging. Instead of a nameless mobile number, the recipient sees the real brand name, the logo, the brand colours, and a trust checkmark right at the top of the chat. The recipient knows exactly who they are dealing with before reading the first message.

How verification works

A vetting process sits behind every verified sender. The business registers a brand agent, the sender profile with name, logo, and contact details, and submits it for verification. An aggregator, the mobile carriers, and Google check whether the brand is genuine and the applicant is authorized.

  • Identity check: company details, domain, and authorized use of the brand are reviewed.
  • Lead time: the review takes a few days, so there is no instant sending.
  • Activation: once approved, the sender appears with a checkmark, logo, and brand name.

Why verified senders matter

The verified sender is the central trust anchor in business RCS. It sets legitimate brands apart from spam and fraud, because a checkmark cannot simply be faked. That lowers the risk of spoofing and phishing, where scammers impersonate well-known companies. For recipients it means higher credibility, better open rates, and a clear signal that the message is genuine, much as a rich card with a logo looks more professional than bare SMS text.

Verified senders and SendSeven

SendSeven is a unified messaging platform for WhatsApp, SMS, email, Instagram, Messenger, Telegram, and Live Chat. RCS with a verified sender is planned as a future channel; SMS is already a core part of the platform. All channels come together in one central inbox, GDPR-compliant, EU-hosted, and built in Germany.